$ TIP! for Restaurants and Coffee Shops

$$ TIP! Restaurants and Coffee Shops can INCREASE their REVENUE and ROI by extending their IP portfolio to additional goods and services. For example, STARBUCKS IP (trademark) portfolio covers not only coffee, tea and related services but also Shirts and other apparel; publications and printed materials featuring news about coffee; Sound equipment in retail stores; Christmas tree ornaments; multi-user internet access.

New and growing businesses are advised to plan their market and correlated IP strategy to diversify and increase the revenue form their branding efforts. 


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